On September 5th, you can celebrate one of the country’s more unusual special days by honoring the contributions of rocks to society. National Pet Rock Day was inspired by Gary Dahl’s ingenious marketing gamble in 1975. After less than a year on the market, the pet rock made its creator a millionaire. Rosarita Beach in Mexico provided the rocks, and Dahl spent more money on the packaging than anything else. Before Apple stunned the public with its present-like packaging, Dahl placed his rock on a bed of straw inside of a cardboard carton that resembled a pet store box complete with air holes.
In the spirit of National Pet Rock Day, send a loved one or friend a pet rock. Unfortunately, the rocks are a bit more expensive than they were in the 1970s. New pet rocks sell for $20, but you can find 1975 and 1976 authentic rocks on eBay.
Although the paperweight is not a necessity in the digital world, some people still enjoy a throwback gift. Giving your colleagues a few cartons of pet rocks will produce laughs from some and stunned, confused looks from others. Hopefully, they will gain insights from the 32-page instruction manual that describes how to care for pet rocks.
When you have a living and breathing pet that’s due for a check-up, you can trust Pet Hospitals of Hawaii for exceptional veterinary services. Contact us today to set up an appointment.